With Bonobos purchase, Walmart chases all-new customers

When news breaks of a merger among retailers, reporters know to turn to Checkout Tracking for insights. In this article about Walmart’s acquisition of Bonobos, we  unveiled some of the hidden factors that made the deal appealing for the nation’s largest retailer.

Read More

Priorities, Redefined: Meet The Post-Aspirational Shopper

  • Publication: CMO

When publishers look for insights worth sharing with the most sophisticated marketers, they know where to turn: The NPD Group’s Checkout Tracking. Read what our own Marshal Cohen wrote for CMO about the “post-aspirational shopper.”

Read More

These Retailers Are Millennial Magnets

Reporters are always asking which retailers are able to connect well with the hard-to-understand Millennial consumer. And we’re always glad to help, by showing them the list of winners from Checkout Tracking’s “Millennial Magnets” awards.

Read More

How Mass Merchants Are Waging the Battle for Brick-and-Mortar Share

Mass merchants are seeing a major drop in purchases. But Checkout Tracking data shows that the dollars per order at such stores are rising. Reporters want to know why. And they know that we have the answers.

Read More

Thanksgiving accounts for 30% of Black Friday two-day spend

Retailers, and the reporters who write about them, are trying to weigh the pros and cons of opening on Thanksgiving. But as we told Fierce Retail, the data proves that Thanksgiving Day is both “meaningful” and “highly competitive.”

Read More

Why Amazon is betting big on brick and mortar

Amazon’s increasing forays into real-world retail are concerning traditional players, and raising questions among executives. Journalists know that the best place for insight into Amazon’s strategy is Checkout TrackingSM. And as we said in this article, the advantages Amazon gains from brick and mortar are substantial.

Read More

Thanksgiving Day shopping is here to stay _ with some tweaks

There’s a debate among retailers this year as to whether or not to open on Thanksgiving. When reporters asked us for data to show the wisdom, or foolishness, of either decision, Checkout Tracking was more than willing to help.

Read More

Millennial shoppers say they're ready to spend this holiday. But skeptics aren't so sure

As the holiday shopping kicks off, the retail world is paying close attention to Millennial consumers, who say they’ll increase spending this year. But the proof will be in the Christmas pudding. The data we shared with reporters shows a trend that doesn’t bode well.

Read More

Amazon Echo owners spend more on Amazon, says NPD

Late in August, Checkout Tracking released some data showing how consumers who buy an Amazon Echo device wind up changing their shopping behaviors.  It struck a chord in the media. Weeks later, reporters were still writing about our findings.

Read More

Why Are Home Depot, Lowe’s Sales So Consistently Successful?

When Home Depot and Lowe’s once again reported great earnings, reporters wanted an explanation. Checkout Tracking gave them data showing the home-improvement retailers have managed to become fully woven into American life.

Read More

Weighing Wal-Mart’s Potential Jet.com Connection

  • Publication: WWD

When news broke that Wal-Mart was considering an acquisition of Jet.com, reporters needed data to explain the attraction. Checkout TrackingSM provided the why behind the possible buy.

Read More

Off-Price Now Accounts for Two-Thirds of US Apparel Purchases

Department stores are hurting. But their off-price rivals are booming. Data from Checkout TrackingSM shows just how powerful off-price retailers have become in the apparel business.

Read More

Amazon Prime Day Deals - A Sneak Peak

As the excitement built around Amazon Prime Day, and as rival retailers sought to capitalize on the attention, reporters asked Checkout Tracking for insights about what share of the day’s spend Amazon would take, and which categories would attract consumer dollars.

Read More

Guess who's shopping at dollar stores? Well-to-do millennials

When both Dollar Tree Inc. (which owns the Dollar Tree and Family Dollar chains) and Dollar General Corp. beat analysts’ expectations recently, reporters wanted to know who was driving sales. Checkout TrackingSM gave them the answer: most everyone, even the well-to-do. Checkout Tracking data showed that some 19 percent of spend at Dollar Tree, Dollar General, and Family Dollar came from households with an income in excess of $100,000 a year.

Read More

McDonald’s All-Day Breakfast Is Luring in Customers, Study Finds

McDonald’s Corp. is luring in new and lapsed customers with its all-day breakfast offerings, according to a study from The NPD Group’s Checkout TrackingSM service  that provides some of the first data on the fast-food chain’s two-month-old breakfast initiative.

Read More

How Data Helped a Little-Known Brand Get a Black Friday Promo at Target

Analysis from Checkout TrackingSM showed Micron and Target there was big opportunity in bundling its Lexar memory cards with GoPro digital cameras.

Read More
Subscribe

Monthly Newsletter

Subscribe and receive up-to-the minute research and news.